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LAKEVIEW WAYFINDING STREET SIGNAGE

Z Factory was hired in Fall 2009 to design the information graphics for an initial series of 10 helpful kiosks stretching along the main business arteries of Southport, Lincoln and Belmont Avenues in Chicago’s Lakeview neighborhood. The process has been long, but has been matched equally by being just as educational and rewarding. Below is a quick peek of the designs now gracing a city sidewalk near you. If, that is, you live or are visiting beautiful Lakeview. (Watch for a full profile of this project coming soon!)

kioskdesign

Palette Study.
Early efforts to establish a library of fonts,
shapes and colors

kiosksizing

Information Hierarchy.
Initial study made to assess positioning of
information as it relates to the average viewer.

southportstation

First Installation.
Located at the Southport Brown Line Station.

anthropologie

Most recent Installation.
Located in front of Lakeview’s Anthropologie.

In a hurry? Use this handy pull-down to jump yourself into the work you need to see. Pronto.

Don’t miss visiting this
Z Factory partner site, OutoftheBallpark.com,
to see a site dedicated to rounding out the ol' "...hotdogs, apple pie and Chevrolet" adage.

ootbplogo

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