Z Factory’s history with the Lakeview Chamber of Commerce (Outstanding Chamber Member Award – woot, woot) and SSA 27 is longstanding, illustrious, and wildly satisfying. A mere smattering of examples appear here, with more exciting ones always underway.
Lakeview Area Master Plan
The Lakeview neighborhood of Chicago set out on a mission to create a vision for where the community could – and should – evolve. Countless hours of engaging the residents and guests were required to create a comprehensive road map for the trip ahead. And Z Factory helped to shape the messages and materials that engaged and educated the community.
Promotional posters and direct mail | Illustrations
Business retention brochure | Infographics
Wake up with your Pup
As a way to gather dogs and dog owners on a crisp autumn Sunday, SSA 27 enlisted me to create a brand and promotional campaign that captured the joys of time spent with our furry friends. Aaaaand, they served free coffee and donuts, so... some of the heavy lifting was taken care of. :) I chose to develop two very different creative directions – one graphic, and one illustrative. And as always... the best ideas start with pencil and paper.
Initial concept sketches | Early design development
Concepts presented | Posters, Core program logos and Dog bandanas
Selected concept direction | Neighborhood signage: Posters, Banners and Yard signs
Branded giveaways | Cookies, Goodie bag and Dog bandana
Love Local. Love Lakeview.
Sometimes consumers need a little nudge to remember to shop locally and support a neighborhood small business. This program was designed to do just that.
Program identity, Swag, and Outdoor campaign
Shop Dine Lakeview
Who doesn’t love getting a bonus? And supporting local, small businesses? And rewards programs? And getting a bonus by supporting local, small businesses with a well-designed rewards program??
Print and digital advertising, Outdoor, and Window signage | Illustrations